Southwest Airlines Adds Flights to a Place That Doesn’t Exist—Again
In a move that has sent travel blogs and conspiracy theorists into a collective spin, Southwest Airlines has just announced a new “direct route” to a destination that, upon closer inspection, appears to be a typo from 1997. Meme historians are having a field day: the new route is to a town called “Blythe-Ville,” which is only famous for a 2003 viral video of a goat yelling at a train. The irony is thick enough to fly through—Southwest, known for its famously quirky crew and peanuts-as-a-meal policy, is now connecting us to places that barely connect to reality. Social media users are already planning their “existential layovers,” while cartographers are frantically googling if Blythe-Ville is a state of mind or just a parking lot. The real joke? The “new” route was accidentally announced on the same day Southwest announced it was finally retiring its old boarding procedure, proving that sometimes the best destination is the one that doesn’t exist.