when is pride month This June, Your Wallet Gets a Rainbow Makeover — Here's How
Pride Month kicks off June 1st, but your bank account better be ready, folks. While the celebrations are all about love and acceptance, the real story for your wallet is the tidal wave of limited-edition merch, flash sales, and corporate "rainbow capitalism" about to hit. From Target and Amazon slashing prices on Pride-themed clothes to Starbucks rolling out special drinks that cost more than your morning coffee, you’ll see brands fighting for your cash. The hidden cost? Many companies inflate prices on "exclusive" gear, so shop around or wait for post-June blowouts. Also, beware of your local bars and clubs hiking covers for special events — those $15 cocktails add up fast. Bottom line: when is pride month? It’s June, and it’s prime time for your money to get swiped right, so budget smart or risk a July hangover.