5 things you need to know about the new rhode lip tint that is breaking the internet.
- The viral product, rhode's 'Lip Shape' tint, launched with a waterproof, long-wear formula that promises to stay put for up to 12 hours without drying out lips—a major upgrade from traditional glosses.
- Hailey Bieber's brand rhode used a clever 'swipe-on' applicator with a built-in liner, which has already sparked thousands of TikTok tutorials and dupe-hunting videos.
- The secret ingredient? A special 'PepLock' technology that locks in peptides and color, making it the first rhode lip product to actively plump and hydrate while staining the lips.
- It sold out within 48 hours of the initial drop, with restocks rumored for next week, but fans are already reselling single tubes for upwards of $80 on secondary markets.
- Critics note that while the staying power is unmatched, the tint can be hard to remove without a specialized oil-based cleanser—a small price to pay for the rhode badge of beauty royalty.