Calling All Cash-Strapped Parents: la mayor race to Outspend on School Supplies Is Getting Desperately Expensive
You’re not imagining it—that viral TikTok trend where parents flaunt matching backpacks, personalized pencil cases, and brand-name art supplies? It’s officially called la mayor race, and it’s hitting your wallet hard. Consumer advocates warn that this “parental one-upmanship” is driving families to spend over $300 more per child than last year, mostly on items that teachers say aren’t even needed. Before you swipe your card for that $50 viral water bottle, remember: this is a race you can’t win. The best move for your budget? Stick to the school’s list, skip the sensory overload, and tell your neighbor you’ll meet them at the thrift store. Your wallet will thank you.