Rhode’s No-Makeup Makeup Has a Viral New Secret: 5 Things to Know
- The minimalist beauty brand has just dropped a new peptide lip tint that sold out within 12 hours, sparking a frenzy among TikTok users who are already calling it the new 'rhode' skincare-makeup hybrid.
- Unlike Hailey Bieber’s original launch, this formula doubles as a stain and a hydrating treatment, using a patented peptide complex to plump lips without the sting—confirmed by dermatologists as a safe alternative to neurotoxins.
- The shade range is limited to three 'rhode' core colors (beige, rose, and berry), but early reviews suggest the tints adapt to your natural pH, creating a custom finish that has beauty editors comparing it to a 'filter in a tube.'
- A leak from internal sources hints that a limited-edition 'rhode' kit with a mini jelly lip gloss and a pocket-sized toner will launch next week, exclusively on the brand’s website, fueling resale prices on Mercari to $80.
- Sustainability heads up: the new tints come in 100% recycled aluminum tubes, but testers warn the formula may separate in extreme heat—so keep your 'rhode' stash in a cool bag to avoid a melty mess.