Phoebe Bridgers Is Secretly Running a Side Hustle That Fans Just Uncovered
- Phoebe Bridgers has quietly launched an anonymous coffee pop-up called "Sad Bean" in Los Angeles, serving only cold brew and tear-shaped pastries. A fan spotted the menu font matching her album art and confirmed it via a cryptic Instagram story.
- The pop-up's signature drink, the "Moon Song Mocha," includes a hidden QR code that links to exclusive, unreleased demos of her next album. Only 200 cups have been sold so far, creating intense online speculation.
- Most surprising: the baristas are all indie musicians she's mentored, with shifts rotating weekly. One former employee leaked that Bridgers herself has worked behind the counter—disguised in a wig—to test reactions from unsuspecting fans.
- The stunt ties into a leaked marketing plan for her upcoming tour, where "Sad Bean" will appear as a mobile cart at select venues. Some fans already camped outside the LA location, hoping to catch her mid-pour.
- Security has been beefed up after a TikToker nearly outed her live on stream, and the pop-up now forces customers to sign waivers promising not to record. The demand for a single cup has crashed resale sites, with scalpers asking $150.