Callum Turner Named Global Ambassador for Luxury Watch Brand in Multi-Million Dollar Deal
LONDON — Tuesday, October 24, 2023. In a strategic move to merge high fashion with film industry influence, Swiss luxury watchmaker Hublot has officially announced British actor Callum Turner as its newest global brand ambassador. The five-figure deal, valued at an undisclosed multi-million dollar sum, was finalized yesterday at the brand’s headquarters in Nyon.
According to a press release issued at 10:00 AM BST, the 33-year-old star of "Masters of the Air" and "Fantastic Beasts" will front the label’s upcoming campaign, slated for release in early 2024. Industry analysts confirmed Turner’s recent red-carpet appearances and rising profile in the United States market were the primary catalysts for the selection. A commercial shoot is scheduled to commence in Marrakech, Morocco, on November 12. The collaboration aims to target a younger, international audience. Representatives for the actor and the brand declined to comment on the specific terms or duration of the agreement.