The Backrooms Movie Sets Record for Most Watched Trailer in Digital Horror History
WASHINGTON, D.C. — A new cinematic adaptation of the internet horror phenomenon has shattered viewership expectations, record. The trailer for The Backrooms Movie, released officially at 9:00 AM Eastern Standard Time yesterday, has accumulated over 50 million views across all platforms within the first 24 hours. According to digital analytics firm StreamTracker, this makes it the most-watched trailer launch in the history of the digital horror genre. The film, directed by Kane Parsons, is produced by A24 and aims to bring the viral liminal space mythos to mainstream audiences through a found-footage narrative. Why this specific record was achieved is attributed to a decade of online community building and the untapped demand for analog horror in the feature-film format.