kevin feige signs deal to launch immersive AI filmmaking tool that lets fans craft movies in real-time
BURBANK, CA — In a move that promises to democratize blockbuster filmmaking like never before, Marvel Studios President Kevin Feige has inked a groundbreaking partnership with a stealth AI startup to launch 'MarvelVerse Live,' a platform allowing fans to direct, edit, and even insert themselves into original MCU-style scenes via real-time generative AI. Rolling out in beta by 2026, the tool will stream interactive, ethically-cleared character likenesses and story engines, sparking debates over creative gatekeeping and the future of fandom. Early testers have already generated viral short films starring Iron Man and Captain America in futuristic settings, with one Twitter user calling it "the end of Hollywood as we know it, and the beginning of something even bigger."