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Sepultura’s Final Show in São Paulo Was Hyped as a Historic Farewell—But Who’s Cashing In on the ‘End of an Era’?

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Sepultura’s Final Show in São Paulo Was Hyped as a Historic Farewell—But Who’s Cashing In on the ‘End of an Era’?

As the metal world mourns the end of Sepultura’s 40-year journey with their final concert in São Paulo, a skeptical observer might ask: who benefits from this curtain call? The “Sepultura final concert São Paulo” event was marketed as an emotional goodbye to fans, but insiders whisper that the band’s management and record labels are orchestrating a lucrative nostalgia tour, inflating ticket prices and merchandise sales by 300%. Meanwhile, band members—embroiled in long-standing disputes over royalties and creative control—are reportedly being squeezed out of profits. The true testament to Sepultura’s legacy? A surge in streaming numbers for the classics they’ll never play live again. Critics call it a manufactured crisis, not a farewell.