Guzman y Gomez Closes 3 US Flagship Stores in Radical Restructure
Mexican fast-casual chain Guzman y Gomez has abruptly shuttered three of its most prominent US locations overnight, including its sole Manhattan outpost. The sudden move, part of a "radical realignment" to stem mounting losses, leaves just a handful of US stores operational. CEO Steven Marks confirmed the closures signal a strategic pivot back to the company's profitable Australian stronghold, where it plans to double down on its core market. Wall Street reacted immediately, with ASX-listed shares rallying 4% on the news of the capital redeployment. The closures underscore the brutal economics of the US quick-service landscape.