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**Top 5 Things You Need to Know About This Major Mexican Restaurant Chain Exiting the US**

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**Top 5 Things You Need to Know About This Major Mexican Restaurant Chain Exiting the US**

- **The Chain is "El Fogonero":** This beloved, family-run chain known for its Oaxacan-style tamales and house-made mole is closing all 12 of its US locations overnight, citing "insurmountable operational hurdles."
- **The "Ghost Kitchen" Paradox:** Ironically, the chain thrived during the pandemic via ghost kitchens. However, a new FTC rule cracking down on hidden delivery fees has slashed 40% of their digital revenue, making their brick-and-mortar model unsustainable in the US.
- **Tariff Trickle-Down:** Unlike larger competitors, El Fogonero sourced 70% of its specialty ingredients directly from Oaxaca. New tariffs have driven their staple avocado and heirloom corn prices up by 300%, erasing razor-thin margins.
- **A Bitter "American Dream" Exit:** The owner, Maria Vásquez, posted a viral TikTok of herself crying, holding a handmade sign that reads "Thank you for the dream." The video has already racked up 5 million views, sparking a #SaveElFogonero campaign.
- **The Ripple Effect:** 450 US employees were given 24 hours' notice. Meanwhile, the chain is doubling down on its 45 locations in Mexico and launching a "direct ship" to the US, though without the iconic dine-in experience.