**TO:** [CEO Name]

TO: [CEO Name] FROM: Strategy Office SUBJECT: Viral Opportunity: The Walking Dead: Dead City — Strategic Snapshot

Viral News Snippet:

“AMC’s Dead City Breaks Zombie Mold: NYC Subway Fight Scene Goes Viral, Causing 40%+ Spike in AMC+ Signups Overnight.”

Impact for You:

• Subscriber Surge: Nostalgia + gritty urban setting drives core demo back to the app.
• Cross-Promotion Leverage: Use moment to push bundled bundles (Dead City + Daryl Dixon) for Q4 retention.

Action Required:

• Approve short-form clip release strategy for TikTok/Reels.
• Authorize 48-hour “Dead City Free Episode” promo to convert viral views.

Bottom Line: This isn’t just a show revival — it’s a direct-to-revenue signal. Move now.