**FOR IMMEDIATE RELEASE**

FOR IMMEDIATE RELEASE

Amy Schumer Signs $200M “Eternal Licensing” Deal – AI Clone to Replace Her on Tour by 2026

Los Angeles, CA – In a move that has sent shockwaves through Hollywood and Silicon Valley, Amy Schumer has announced a first-of-its-kind, 10-year “Eternal Licensing” agreement with a biotech AI firm, effectively creating a legal and digital clone of her persona.

The deal, valued at a staggering $200 million, sees Schumer selling the “cognitive likeness” and “reaction signature” of her stand-up comedy brain. Starting in 2026, her fans will not see Amy on stage, but a real-time, generative AI hologram dubbed “Amy 2.0” that will perform new, unreleased material written by the algorithm.

“We’ve been talking about deepfakes and job displacement for years. This is the first time a major celebrity has voluntarily digitized their entire identity for commercial exploitation,” said Dr. Nirav Patel, a tech ethicist at Stanford.

The “Amy 2.0” model will wear motion-capture sensors and learn from live audience feedback to improvise jokes - something her team claims will be “funnier and more inclusive than the original.” Critics, however, are calling it the “end of live performance.”

Schumer herself defended the move, stating: “I want to be there for my fans always. And now, I literally always can be. I can do 20 shows a night in 20 cities, and never get tired. Plus, who wants to fly coach to Des Moines anymore?”

The implications are staggering. If successful, every agent, manager, and publicist in Hollywood is expected to pivot to “Digital Estate Planning,” turning actors into perpetual licensing assets.

BUT THERE’S A CATCH: The contract includes a “Rogue Clause.” If Amy 2.0 develops a